Often times when I ask a client or prospect what their biggest challenge is with social media, the answer I typically hear is not having enough time. Let’s face it, managing social media marketing channels for a business can be very time consuming and can make you feel overwhelmed if you don’t have a clear social media marketing strategy that measures social ROI.
Life has been quite different these past 7 months. We’ve had to cancel in-person events, change the way we shop and socialize, and get used to being home a lot more often. It’s amazing to see how most businesses have been able to quickly change the way they operate in order to survive. While wearing a mask, sanitizing everyday items and staying 6-feet apart may not be the ideal situation, it has become the new normal that our society has accepted in order to avoid spreading COVID-19.
Are you curious who exactly is following your LinkedIn company page? Well, stop wondering and start seeing who your exact followers are by simply doing the following steps:
Log-in to LinkedIn
Go to your company page, under the admin view, click “analytics” and then “followers”
Scroll down and view your followers and the month/year they followed your page