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Digital marketing during a pandemic: Where should you focus your marketing efforts?

Life has been quite different these past 7 months. We’ve had to cancel in-person events, change the way we shop and socialize, and get used to being home a lot more often. It’s amazing to see how most businesses have been able to quickly change the way they operate in order to survive. While wearing a mask, sanitizing everyday items and staying 6-feet apart may not be the ideal situation, it has become the new normal that our society has accepted in order to avoid spreading COVID-19.